ProAI launches plugin to index websites in language models (LLMs)

The way people search for information is changing rapidly. While traditional search engines like Google have long been the gateway to the web, AI-powered language models like ChatGPT, Gemini, or Perplexity are gaining more and more ground. Users ask their questions directly to AI assistants – and expect accurate, context-based answers in seconds.

But how do these answers come about? And what does it mean for your website’s visibility?

With our new ProAI plugin, we provide the solution: It automatically analyzes any website and generates an llms.txt file, specifically designed to make website content readable and accessible for language models. This marks your first step in positioning your business for success in the age of AI.

From SEO to LLM optimization: A paradigm shift begins

Search Engine Optimization (SEO) used to be the gold standard. But language models work differently:

• They don’t browse the web in real-time.
• They rely on huge datasets, analyzed in advance.
• They follow their own crawling rules – if such rules exist.

That’s where the llms.txt comes in.

What is an llms.txt file?

The llms.txt is a new structured text file placed in the root directory of a website. Similar to robots.txt, which guides Google crawlers, the llms.txt is specifically addressed to large language models such as ChatGPT, Claude, or Gemini.

With this file, website owners can:

• Allow or deny the use of specific content by LLMs
• Control what gets used for AI training or inference
• Be transparent about which parts of their site can appear in AI responses

In short: The llms.txt gives you control over how your website is represented in LLM-generated results.

Why is this file essential for online visibility in the future?

The numbers speak for themselves:
More and more users now ask their questions directly in chatbots – from booking travel to product research to in-depth inquiries. Websites that aren’t included in these answers become invisible.

Without an llms.txt, you risk:

• Being excluded from AI-generated responses
• Losing control over how your content is used
• Falling behind more visible competitors

With the file, you gain:
Increased visibility in LLM results
Reach where people are already searching
A signal of transparency and innovation

How does the ProAI plugin help?

Manually creating an llms.txt is time-consuming and error-prone. Our plugin handles everything automatically:

Website analysis (including subpages, meta tags, sitemap)
Smart generation of an llms.txt file based on your content and goals
Automatic installation in your site’s root directory
Ongoing updates when your content changes

The plugin is GDPR-compliant, resource-efficient, and compatible with major CMS platforms like WordPress, TYPO3, and Webflow.

What are the benefits of llms.txt?

• Increased visibility in ChatGPT, Gemini & Co.
• Early positioning in a new traffic channel
• More control over how your content is used by LLMs
• Clear signals to AI crawlers and bots
• Stronger brand presence in modern AI interfaces

This provides a clear competitive advantage for industries like e-commerce, education, tourism, insurance, or marketing agencies – driving leads, traffic, and revenue.

Ready for the future of search?

Search engines are yesterday – language models are the new interface.
Our plugin helps you stay visible in the world of AI.

We handle the setup and installation for you
Get discovered by the AI of tomorrow
Turn your site into a trusted source for modern LLMs